![]() ![]() There are several elements to the proposed deal - which still needs to be approved by a federal judge - but the most important one is that Apple is giving developers the ability to email customers who use their apps on Apple’s iOS devices, and tell them that they can save money by paying for stuff somewhere other than Apple apps. Here’s a quick version of the news: Late Thursday night, Apple announced an agreement with attorneys in a class action lawsuit filed by software developers, promising to “make the App Store an even better business opportunity for developers, while maintaining the safe and trusted marketplace users love.” ![]() If you’re an Apple user who only cares about how much you have to pay for something like Spotify, this might be of interest to you.Īnd if you’re someone who cares about the power of Big Tech companies to set rules that affect millions of people around the world, it’s also worth watching. this is somewhere in between a big deal and a nothingburger.īut the real story is that scrutiny over the way Apple runs its store, and whether it is preventing companies from offering real competition to both the App Store and Apple-owned services like Apple Music, isn’t going away. New headline today: “Apple loosens rules for developers in major concession amid antitrust pressure.”Īnd the real answer is. “Apple will let developers accept payment outside App Store, in major concession amid antitrust pressure,” the Washington Post incorrectly reported last night. Those companies and other tech critics say it’s not nearly enough.Īnd some of the early press coverage of the news is all over the place. Apple says it’s giving companies like Spotify and Epic Games, the developer behind Fortnite, something they have always asked for. Apple, under fire from developers and regulators about the way it runs its powerful App Store, is changing some of its rules, via a proposed lawsuit settlement.ĭepends on who you ask. ![]()
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